Instagram is a great platform for showcasing pictures and building your brand. It’s also a huge opportunity to grow your following. But how do you go about getting more followers? The key is to find people who are interested in your content and engage with them.
You can use several different methods to build a following on Instagram, from using hashtags to following influencers, but what matters the most is your content. Here, are some tips to help you grow your Instagram followers starting today.
Find people who would be interested in your picture
If you want to build a following on Instagram, you need to find people who are interested in the pictures that you take. When you look at other posts on Instagram, you’ll notice that most of them have a common theme: cute animals, cool places or events, beautiful landscapes, or fashion, food, and beauty pictures.
Since pictures are the best way to communicate and share a message, these are the kinds of posts that are most likely to get attention from other people. Instagram is not a network for shallow or happy content, and if you want to have an impact on people, you need to show people what they’re missing and why they should try your photo.
Get out there and interact with people. The only way to grow your audience is to interact with people.
Engage with your followers
One of the simplest things you can do is to engage with your followers. They may be “liking” and commenting, but do you engage with them? What can you post that engages them and keeps them coming back for more? More engagement means more followers for you.
When hashtags were first introduced on Instagram, many brands scoffed at them as an unnecessary marketing tool. But hashtags are a vital part of Instagrammarketing.
Hashtags are words or phrases that are used as specific tags on Instagram. They act as keywords for your picture to connect to an audience. They’re the best place to connect with your followers, especially when you’re not posting your picture on your page. They can be used on anything – it doesn’t matter what it is.
Posting at the best times for engagement
The best times to post on Instagram are between the hours of 9 am – 10 pm, on Monday through Friday. This is the prime time for engaging content on the platform. People are out of the office and using Instagram to learn more about products and products they already know.
Try to post photos and videos that are close up to the products you’re selling, to get people to explore your products. Try to post photos of your products as they are used, and you’ll find your engagement skyrockets. Your photos and videos should help your audience learn more about your products. If you offer different services, have images showing them how it’s done. If you sell food or clothing, have videos showing them how it’s made. It’s that simple.